Presentation Myth: Simple Slides are Always Better
A recent workshop participant said, “I don't want to simplify this slide. The abundance of the data is where the story is."
As his coach, I cannot argue with that. This is exactly why those one-size-fits-all rules about the number of bullets or words on a slide don’t work.
Admittedly, sometimes less is more. (And we do help our clients simplify their slides and their message when necessary.) But as this workshop participant said, sometimes the message is better communicated through lots of data.
Slide Vs. Handout The slide pictured here would be, admittedly, a lousy visual aid if it were projected onto a screen. It's too busy and would be hard to read, so in cases such as this, be sure to include a hard copy of the slide so that people can read and study it as part of your presentation.
I encourage you to think critically about the rules you’ve heard about slide design and business presentations. As Dale Ludwig, Turpin’s founder, often says, “If a slide doesn’t help you move the conversation forward, it’s a lousy visual aid.”
Greg Owen-Boger has been with Turpin Communication since 1995, first as a cameraman, then instructor, account manager, and now vice president. Schooled in management and the performing arts, Greg brings a diverse set of skills and experiences to the organization. Greg is one of Turpin’s facilitators and coaches. When he’s not with clients, he manages the day-to-day operations of the company. Greg is an active member of the Association for Talent Development (ATD) and was the 2015 President of ATD, Chicagoland Chapter. He is a popular speaker, frequent blogger, and the co-author of the book The Orderly Conversation: Business Presentations Redefined. His latest book, also co-authored by Dale Ludwig, launched in 2017 and is entitled Effective SMEs: A Trainer’s Guide for Helping Subject Matter Experts Facilitate Learning.